Founder-led clothing brand, Cotswold Fox, has secured a growth investment on a deal advised by GS Verde Group.

A founder-led country clothing brand has secured investment from Journey by Behrens to expand its product range. The backing from Journey by Behrens will enable Cotswold Fox to expand the product range and continue to refine its identity as well as increase visibility and accessibility across the UK and key international markets.

Journey by Behrens is a specialist investment partner launched by the textile company Behrens Group – Manchester’s oldest textile business with more than 190 years of wholesale and retail knowledge. The company invests in and partners with entrepreneur-led businesses, offering not only capital but also the expertise, resources, and tailored support needed to accelerate growth.

Henry Hughes, director at Journey by Behrens, said: "After following Cotswold Fox over the past year and getting to know Jemima and her team, we’ve been inspired by her entrepreneurial journey and vision. The brand’s progress has been exciting to watch, and we’re delighted to be investing in Cotswold Fox to support them in the next stage of their growth."

in 2021, Cotswold Fox was founded by Jemima Gray and first started as a university assignment while studying at the Royal Agricultural University in Cirencester. Gray was competing internationally in equestrian eventing and was keen to start a fashion brand that kept quality high but with prices accessible for students.

Jemima Gray said: "We are so excited to have Journey by Behrens on board, their expertise and support will help us to introduce our collection to a much wider audience and position ourselves as the country brand of choice for a new generation. Cotswold Fox is more than a clothing brand; it is a way of life that reflects a true passion for the countryside."

Source: Insider Media
Image: Cotswold Fox